Product Placement in Sex in the City

I know ever movie does this....but check out the list of product placement in the new movie Sex in the City

Designers

Manolo Blahnik (consistently and constantly)Vivienne Westwood (more than any other designer, most notably as Carrie’s wedding dress)Louis Vuitton (lots and lots and lots)Chanel (at least five times)Dior FerragamoRoger VivierDiane von Furstenberg (a scene was filmed in her New York City store)HermèsChristian Louboutin (one very clear shot of bright red soles)PradaEscadaVersaceGucci (several handbags—including a big white “Gucci heart NY” one—and brown glossy shopping bags)Vera WangOscar de la RentaCarolina HerreraChristian LacroixLanvinNikeAdidasBurberryTiffany and Co. (Carrie’s wedding gifts)Swarovski (constantly sparkled on Carrie’s encrusted cell phone; also shined on a clip in Miranda’s hair, Stanford’s wedding tuxedo, and on Charlotte’s daughter’s cupcake purse)Hello Kitty (décor of choice in Charlotte’s daughter’s room)

Stores & Services

Henri BendelScoopBluefly.comDuane ReadeManhattan Mini Storage (boxes and boxes in nearly every scene shot in Carrie’s apartment)Bag Borrow or Steal (referenced, explained, and punned on repeatedly)NetflixU-Haul

Gadgets

Apple (Carrie’s computer)iPhone (Samantha’s cell phone—not exactly Carrie’s style)Blackberry (Miranda’s phone)Bang & Olufsen (Samantha’s shapely phone in her Mailibu pad)Dell (Miranda and Big’s computers)Cuisinart (wedding gift for Carrie)Sprint (Carrie’s service provider—flashed frequently)

Publications

Vogue (the real editorial office and staffers, a photo shoot, and the magazine itself)New York PostPage Six (what better place for an engagement announcement?)Entertainment WeeklyNew York magazineMarie ClaireThe Wall Street Journal (Big’s before-bed read)

Sips and Snacks

Starbucks (again and again) Pellegrino (on a table or two) Skky Vodka (to drown Carrie’s many sorrows)VitaminWater (first an ad hanging on a wall, then on every seat under the tents for Fashion Week)Smart Water (the water of choice—all over the place)Pret a Manger (bagged lunch in the park for two)Cup of Noodles (New Year’s Eve feast)

From the Pharmacy

L’OrealGarnier FructisNiveaJergensClean & Clear

Places and Ways to Get There

New York Public Library (the wedding locale)Lumi (the site of Charlotte and Big’s confrontation)BuddakanThe Four Seasons Mercedes-Benz (Big’s chauffer-driven car)Lincoln Town Car (Carrie’s wedding limousine)Christie’s (the girls attended an Ellen Barkin-inspired jewelry auction here)American Airlines (on an ad in Samantha’s office)